In 2013, after more than fifteen years practicing law, Argentina–based Founder & Designer Serena Martin found herself at a crossroads. A trip to Salta, in northern Argentina — a region connected to her family history — became a catalyst for a profound change. Surrounded by the landscapes, traditions, and an appreciation for local craftsmanship, Serena rediscovered her love for traditional artisanal work: ancestral knowledge, natural materials, and the slow pace of the process.